Census

Census is a Data Activation and Reverse ETL platform that delivers trusted data and audiences from your data warehouse into 150+ operational tools.

Retrieve API key

Follow the instructions here to retrieve an api key.

Insert credentials into Metaplane

On the connections page, click the 'Add connection' button in the upper right corner and find the Census icon under Reverse ETL. Copy and paste the API key into the box below. The "Name" field is Metaplane-specific and used for organization.

What to expect

Once you have successfully connected Census, Metaplane will sync your Census destinations and derive lineage from warehouse tables and columns to Census destinations. You will be able to see upstream warehouse entities from each Census destination entity page.